According to YouTube’s vice president of global content, video will soon account for 90% of Internet traffic. Videos in emails can increase the open rates by 6%, and Forrester found that video increased email click-through rates 2-3 times. Videos in universal search results have a 41% higher click-through rate than plain text results.
As a company, our mission is to provide valuable resources to our clients and business owners to help navigate the vast world of branding, new technology and media. Animated videos are 2014’s clear media trend. I particularly like them because they are engaging, interesting, typically educational and solve the issue of shooting commercials on set or on location. Depending on the production a video or commercial can become extremely pricey for a small business owner. Animated videos are a budget friendly solution to creating a video that attracts your target audience and keeps them engaged with your business. Enjoy our latest animated video as well as updates from our blog and current projects too!
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