The design and print industry is not standardized… not by a long shot. Just because a printer is cheap, doesn’t mean that you will get a good version of what you are printing. Here are a couple tips to navigate the vendor landscape and hopefully help you find a printer who will be a partner […]

Last year, as you may or may not remember, we did a bit of a year in review. Well, this year again some pretty well known brands have re-branded and here is our unbridled opinion and strategic observations on the best, worst, and why bother’s! Enjoy!       Best St. Louis University We love […]

Ice cream exists mainly for two reasons: to reward children for doing something good and as breakfast for twentysomethings flaunting their independence (and with all the bacon added to today’s half pints, can you blame m—I mean, twentysomethings?) It’s no coincidence that as Cleveland undergoes its renaissance, ice cream parlors are popping up left and […]

Chances are you already know who your target audience is, but do you know how or where to engage with them online? In the world of online marketing there are hundreds of free tools to help you learn more about your target audience (and even potential target audience). These tools can help you identify average […]

  Choosing a creative agency can be a daunting and confusing task. This is a partner, not a one off product, so there’s a little more involved and a larger investment than choosing sandwiches or salads for that team meeting. Assuming you like their work and are ready to reach out, here are some helpful […]